It takes us roughly 10 working days to get things set up for you and then we start running your ads. Results – in the form of direct calls and booked appointments – can appear the first day your ads run. Although we would expect it to take a few days before the specific set-up we’ve created for you finally beds in. 

From there, we continue to refine your ads as results come in, looking for small improvements in order to increase overall results. That can take 3 – 4 weeks. But you’ll be getting appointments in the meantime – and we’ll be aiming to run the size of campaign necessary to keep your company fully busy throughout. You need to be able to handle the increased appointments and orders before we begin your ad campaign.

Different platforms work very differently for mortgage brokers. Some are incredibly competitive and very expensive – Others barely work at all.

We know this from experience.

But when it comes to finding exclusive leads for mortgage brokers in the beginning we know exactly what works – and that’s Google. 

In terms of quality of lead and cost Google has been our undisputed champion for appointment generation since 2017.

Why? Intent Intent Intent. With properly optimised Google ads you are showing your services to customers who are planning, or in the process of a loan and are in search of a mortgage broker. This helps us keep extremely high conversions, and overall increase your ROAS.

And because we only use Google and we only work with mortgage brokers… we’ve developed a client generation expertise that is unbeatable.

Using Googles powerful audience tools we can pinpoint audiences in super-fine detail. 

Google makes this possible – if you really know how to use it. And being expert Google advertisers means we have helped hundreds of mortgage brokers add millions of dollars each to their annual revenues. 

Until some other platform comes along that can outdo Google we’re going to stick with it. It works!

Now, Facebook we know to be the largest social media platform, with powerful advertising mechanics.

Of course we make use of this! Although we may not see conversion rates as high as our Google campaigns.. The price per eyeball is lower.

This means with properly crafted and optimised advertisements and funnels, we can generate a great deal of warm, qualified leads for a very low cost in ad spend.

On top of this we can make use of the outrageously cheap and effective re-targeting method.

Why not any other platforms?

Well, Starting out it is more efficient to use the two kings, Google and Facebook.

But that doesn't mean we can't use others. We will encourage to get Google and Facebook highly optimised first before stretching out.

If you are an established broker/brokerage with the ability to scale, then we would help you expand your digital marketing footprint and branch out to platforms such as Tiktok, Youtube, and Linkedin. After a discussion of your long term goals and your vision for the business.

We earn when you earn. Our success is based on your success. In the past, the new flow of customers has overwhelmed smaller companies and they’ve had to switch off their campaigns while they try to handle the new workflow. Which means they stop using our services until they work out how to run their own business.

We need companies who can handle the increase in business and keep the revenues flowing. 

Larger businesses – those that have exceeded the $250k mark – have already worked out how to handle larger volumes of work. Their processes are more robust. They have good people in place. 

For them, handling a fairly sudden uplift in business is a matter of expanding what they already do – rather than having to learn it all from scratch. 

No matter where you operate the business is all there. We want to work with clients who can handle it. 

Small brokers with only a few years of experience will not be able to handle the leads we send them. 

We’ve seen it before. 

They become overwhelmed. And so they have to switch off their ad campaign, regroup and try to work out how to handle this new situation. 

Which means our services are no longer required for a while – which isn’t good business for us.

Whereas bigger $1 – $10 million companies/brokerages have already got things in order. 

Even if the new flow of leads is initially tough to handle, they’ll quickly adapt because they’ve already worked out their best processes, they already have good people in place… They simply need to upscale what they already do. 

Big brokers don’t have to learn how to be bigger brokers – they just have to expand their current set-up.

We earn our money when our efforts are earning you your money. 

Small brokers switching everything off because they’re overwhelmed doesn’t help our bottom line. Our growth is tightly bound to yours so as new business comes in… we want to be sure you can handle it. 

On the other end of the spectrum if you're a smaller broker who is struggling to fill your months, and have a pipeline that needs filling.

Give us a call and we can sort out a plan to suit your needs of where you are at and where you are wanting to go.

One thing we do strongly believe in here at Nock Media is the art of giving, wether its a helping hand or a boost in business, if someones in need of something we can provide... should we not try to provide?

That won’t happen. 

Before we take on a new client we make sure they’re right for us, and that we are right for them. In other words we first qualify them (just like we qualify new clients for you).

Part of that qualification is: do we already have a client in the area you operate in?

We routinely refuse to take on clients because their business competes with an existing client’s business. 

So rest assured: if you are our client then we will not take on a new client in your area of operation.